Lunch Bar South Africa Print Advertising Campaign
Humorous Print Advertising Concept
A good laugh is sometimes exactly what the doctor ordered, as with our Print advertising concept for Lunch Bar South Africa. Originality with a slight sexual undertone. The brand brought out the oh so yummy limited edition triple chocolate. Our concept revolves around this. With humor and connection through laughter in mind. We created a series of ads that would do just that. Big focus on the USP and how some things are just always better in three. Showing the joy of that much more.The great thing about well thought out campaigns brings with it many more consumers. Generic brand ambassadors the push it forward. No need for huge media spends, not when the concept is strong enough.